Advertise to over 50s in Queensland

Why should I consider advertising with Bowls Queensland?

Bowlers are an affluent consumer market, rich in potential for travel, investment, motor vehicles, home improvements, retirement housing, fashion and health products, and along with a wide range of specialist services, all sought after by our broad consumer demographic. 

Queensland Bowler magazine quick facts:

  • Distributed free to bowls clubs in Queensland (also online)
  • Monthly release (11 issues per year, Dec/Jan is a joint edition)
  • Full Colour, glossy magazine which is also available online
  • Next available issue to advertise in is the Dec/Jan issue.
  • Goes to 309 clubs
  • Facebook:
  • Followers: 7,500
  • Approx readership: 40,000
  • Read the latest issue here:

Circulation – 9.5k

Geographic coverage – All of QLD (with a heavy focus on SEQ where the majority of clubs are.)

Demographic – Over 50 + mainly self-funded retirees with a 60/40 gender split between men and women.

Get in touch to find out more about our print and online rates!

Advertising enquiry form

Get in contact via the form above, alternatively, you can email us at or call 0475 949 386