Advertise to over 50s in Queensland

Why should I consider advertising with Bowls Queensland?

Bowlers are an affluent consumer market, rich in potential for travel, investment, motor vehicles, home improvements, retirement housing, fashion and health products, and along with a wide range of specialist services, all sought after by our broad consumer demographic. 

Queensland Bowler magazine quick facts:

  • Distributed free to bowls clubs in Queensland (also online)
  • Monthly release (11 issues per year, Dec/Jan is a joint edition)
  • Full Colour, glossy magazine which is also available online
  • Next available issue to advertise in is the Dec/Jan issue.
  • Goes to 309 clubs
  • Facebook: https://www.facebook.com/BowlsQld/
  • Followers: 7,500
  • Approx readership: 40,000
  • Read the latest issue here: http://www.bowlsqld.org/current-issue/

Circulation – 9.5k

Geographic coverage – All of QLD (with a heavy focus on SEQ where the majority of clubs are.)

Demographic – Over 50 + mainly self-funded retirees with a 60/40 gender split between men and women.


Get in touch to find out more about our print and online rates!

Advertising enquiry form
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Get in contact via the form above, alternatively, you can email us at media@bowlsqld.org or call 0475 949 386